Live Support

In-depth Discussions

A TV advert for Heinz baked beans has been banned for comparing its nutritional value to a protein shake.

The commercial, seen in February, shows a woman implying a bowl of baked beans has as much protein, fibre and fat as her partner's drink.

The Advertising Standards Authority (ASA) said its regulations do not allow claims that one food has "as much" of a nutrient or nutrients as another food.

Heinz Foods said it was "disappointed" but would not run the ad again.

...

BBC News

You need to be a member of People's Forum to add comments!

Join People's Forum

Email me when people reply –

Discussion Area

This area is for people to post and view discussions. You can use the the tabs at the top of the page to filter the discussion to the topics you want.

If you would like to start a discussion please click Add Discussion