Live Support

In-depth Discussions

Cadbury loses legal battle over purple wrapper

Cadbury has lost more ground in its long-running battle to protect the particular purple it uses to wrap its chocolate.

After losing an appeal last month, Cadbury has given up a trademark.

Lawyers said the company may have decided the trademark application is unenforceable after a court ruled it was too wide-ranging.

The move makes it harder for Cadbury to stop a rival from using a similar colour for its products, a lawyer said.


BBC News

You need to be a member of People's Forum to add comments!

Join People's Forum

Email me when people reply –

Discussion Area

This area is for people to post and view discussions. You can use the the tabs at the top of the page to filter the discussion to the topics you want.

If you would like to start a discussion please click Add Discussion